Chem-Dry Featured In ‘Global Franchise’ Magazine
International media attention is nothing new for Chem-Dry, which continues to grow not only in the United States, but all around the world
Multiple print and online publications focus on how to evaluate, buy and operate a successful franchise business. They are the “go-to” sources for savvy entrepreneurs, and they continue to give plenty of approving coverage to the Chem-Dry cleaning franchise brand.
That’s with good reason. Whether it’s in the United States, Canada, the Caribbean, Europe or Asia, Chem-Dry is a well-known, trusted brand by consumers. That’s why Global Franchise magazine recently devoted some of its valuable real estate to a story about the brand’s 40-plus years of success in more than 50 countries.
Superior cleaning that’s environmentally friendly
In interviews with Global Franchise and other media outlets, Chem-Dry CEO Dan Tarantin always points out Chem-Dry’s long and successful cleaning history, which thanks to its Hot Carbonating Extraction process also has an environmentally friendly twist.
“There’s high demand for Chem-Dry’s carpet and upholstery cleaning process in every corner of the United States and around the world because it not only delivers superior results, but it’s safer, healthier and better for the environment,” Dan told Global Franchise. “These common consumer needs and trends and the strength and versatility of our business model have been the driving forces behind the substantial growth Chem-Dry has seen in our franchise sales and our global footprint.”
Coverage boosts brand recognition and sales
When articles about Chem-Dry appear, they’re read by individuals who might be interested in owning a Chem-Dry cleaning franchise. They’re also read by consumers at their various points of distribution (Global Franchise, for example, is found in the first- and business-class cabins on many airlines), and so these stories heighten the brand’s profile that way as well. Whatever the case, it continues to be clear that Chem-Dry has a great story to tell. Or, as the magazine put it:
“Since its founding in 1977, the Chem-Dry brand has experienced growth and innovation that has propelled it to be a leader in its vertical and in the franchise industry. Despite competing in a fragmented industry comprised mostly of independent operators, Chem-Dry has stood tall as the market share leader in carpet and upholstery cleaning.”
Chem-Dry is the world’s largest carpet and upholstery cleaning franchise with nearly 3,500 franchises in 51 countries, serving 10,000 homes and businesses a day. Chem-Dry has been Entrepreneur magazine’s top-rated carpet cleaning franchise for 29 straight years. The Chem-Dry Hot Carbonating Extraction process delivers a faster-drying, deeper and more environmentally friendly clean that appeals to both home and business owners. In addition to carpet and area rugs, Chem-Dry provides tile and stone, granite countertops, leather and upholstery cleaning.